Complying to the WIN’s of the Customer

Call centers are in demand today.

We all know that a call center is a third-party organization that handles a large number of calls for two purposes: for taking orders and providing customer service.

But, how will you win the customer if you do not know what to respond on their WIN’s? WIN’s stands for wants, interests and needs of the customer.

In my previous article, I gave some tips on questioning.

Using proper questioning helps you identify the win’s of the customer.

If you’ve already acquired the necessary skills for questioning, you are now prepared in identifying the wants, interests and needs of the customer.

After you identify the win’s, it’s now time to comply with each of them.

Before complying with any request of a customer, remember this; it is not because of a want, interest or need of one customer that you will do it. You should also consider if it is possible and if it really beneficial to the customer.

Think first before obeying. Think in a way that is really best for your customer.

This will allow you to think the right thing to do, rather than what is the demand. Not because you quickly heed to their request or give what they want. But because you know to respond to what they really need. .

How you comply also varies on their preferences.

Each customer has unique tastes and preferences, what he likes may not be likeable to others.

As soon as you identify the wants, interests or needs of the customer, your next step is to identify what is the best thing to comply with their concerns and how will you comply with it.

Quick response means you’re starting to build a good relationship with your customer.